What is SEO and Why You Can't Ignore It?
So if you haven’t been shipwrecked and living on a remote island for more than a decade, chances are you’ve heard the t erm “SEO” or “ Search Engine Optimization ”. Within our tech driven society, businesses are clamoring to develop a strong online presence in order to achieve success for their businesses online. And to do that, they need to have a great SEO strategy. In this article, we will walk you through the fundamentals of SEO, and highlight its importance for your business. What is SEO? SEO is a set of rules and strategies that is used to improve the rankings of a website on the search engine results pages or SERP. As someone who browses the Internet regularly, you should already know that when you search for something using Google or any other search engine, you typically click on the links that appear on the first page of the results. So naturally, every website or blog owner would want to get their websites ranked on the top of the search results.